Thursday, January 16, 2014

Book Beginning: The Art of Selling Real Estate by Patricia Cliff


Please join me every Friday to share the first sentence (or so) of the book you are reading, along with your initial thoughts about the sentence, impressions of the book, or anything else the opener inspires. Please remember to include the title of the book and the author's name.

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When I ventured into the real estate business in the dark ages of the 1970s in Manhattan, the industry was very rudimentary.

-- from the author's Introduction to The Art of Selling Real Estate by Patricia Cliff.

Many people dream in a rather unfocussed way about how very interesting it would be to become a real estate agent.

-- from Chapter 1, "Getting Started."

Written for realtors working after the housing bubble burst, Cliff offers timely, practical advice for real estate professionals -- whether seasoned veterans or newcomers.

Cliff's book is a must-read for realtors, but is also a good guide for anyone in sales. Her goal is to show sellers how to make themselves indispensable to any transaction by being a consistent, authentic, remarkable deliverer of a high level of personalized service.


Creations by Laurel-Rain Snow said...

Sounds interesting! Thanks for sharing....

Hazel Lee Vaughn said...

My first time participating on Book Beginnings! =) Happy to be here!

I like yours, I have definitely thought it would be interesting to be a real estate agent. It sounds like an interesting book. Thanks for sharing. =)

guiltless reader said...

Betting the US real estate market has changed drastically!

Yvonne@fiction-books said...

Hi Gilion,

This is definitely a book which UK property and estate agents could do with taking a look at.

The marketplace has changed so much in the last few years and compettition is now so fierce for business and yet, still so many of them get it so wrong!!

My first lines are here

Have a great weekend and thanks for hosting,


Sandra Nachlinger said...

Although I'm not interested in becoming a realtor, this sounds like a book that would be helpful to any kind of salesperson.

JLS Hall said...

Sounds like it could be a useful book. I've never been any good at selling anything - glad I never had to try selling real estate!

Elizabeth said...

Selling real estate in Manhattan today is quite lucrative. :)

Wonder what it was like in the 70's? I forget if it was a good or bad market back then.

THANKS for sharing.

Silver's Reviews
My Book Beginnings

Wendy Lohr said...

I have a friend that just got into the real estate scene...I'll have to recommend this book to her.

Here's my Book Beginnings Post!

Wendy @ Escape Into Fiction said...

sounds like good stuff. A friend of mine studied for that and passed her license, and is doing very good for herself just 6 months later

Catherine Healey said...

Manhattan real estate . . . always an interesting subject!

William Stanger said...

Nice beginning. I don't think I'd be any good at selling houses, though!

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